dimanche 13 septembre 2020

A survey in China conducted by ‘Wine Intelligence’

 A survey conducted by ‘Wine Intelligence’ showed that a growing number of middle class Chinese citizens are drinking imported wines. Also, they drink more frequently. Chinese wine consumers are spending serious money on wine, which they choose from the ever-growing assortment in both online and offline shops. “Wine in China has left its niche and has entered mainstream business”, says Shanghai wine marketer Olivier Verot.

source : https://www.bluebiz.com/en/BizClubs/Club-China-News/wine-in-china-from-niche-into-mainstream

Export to Europe

The latest development is that China-produced is crossing borders. China’s biggest local wine brand, Yantai Changyu Pioneer Wine, has exported its ‘Noble Dragon’ brand wine to Spain. The Chinese wine - a mix of Cabernet Gernitscht and Cabernet Sauvignon grapes – is sold for 10 euros and can be found in supermarkets and restaurants. The Chinese company is also selling to France’s Carrefour SA and another British supermarket chain, Tesco.


The quality of wines produced on Chinese soil is set to go up. The French luxury brand Moet Hennessy has set its sights on China, looking to produce a new fine wine in a rural area in the southwest of the country. The full-bodied red wine Ao Yun is grown and bottled in the Adong area of China, on a remote plateau approximately 8,530 ft. above sea level and near the Tibetan border. With only 24,000 bottles produced, each bottle is priced at 300 euros.


How to market wine in China ?

The wine market in China is growing. Wines that have a good reputation are sold at a good price. In short: Chinese consumers want lifestyle, and lifestyle comes from oversea.




vendredi 13 mars 2020

How to choose a Chinese supplier that fits your business



Many people ask me directly:
" finding suppliers in China is so frustrating, either my MOQ is insufficient, or the cost of the product exceeds my budget. »

Some new Amazon sellers tell me:
« My sales are finally stable, really happy to place a second order from my previous supplier, but there was a difference in quality between the two batches of products, which led my advertisement to receive many negative reviews, it's a nightmare. "

In order to avoid similar cases, there are a few things you need to make sure of before you start your supplier search. The first step should be an in-depth analysis of your business model. Be sure to assess the market for your products, your niche and the quantity required for your first order. Choosing a supplier that fits your business well will help you a lot in the long run.

I have divided the importers into five categories and will give you practical advice for each:


  • EBay, Shopify, Wish sellers (multiple SKUs make them profitable)
  • Amazon sellers
  • Chinese Importers specializing in importing certain products, such as auto parts.
  • These Importers who wish to develop a product based on their own ideas.
  • Importers who have or plan to open local supermarket chains.



1. suppliers for online store


The common point of these three e-Commerce platforms is to have a wide variety of products.

Here, the big sellers can easily buy and keep a large inventory of products. However, the number of orders from small and medium sellers remains low, because during the initial phase, sellers must test and assess the market reaction for the products they offer. Each product will only need a small inventory to test the market. After a period of sales analysis, a large amount of stock can be purchased for products that have had good customer feedback.

So, in this case, should you consult the manufacturers directly to purchase these products? Certainly not! The best approach is to contact certain wholesalers online and purchase a small number of products to test the market. DHgate and Aliexpress are great places to start.

Yes, I do not recommend Alibaba here, because Alibaba suppliers generally have a high MOQ. The purchase amount of a product must be at least $ 1,000 or more. For example, if you just want to place an order of $ 300 to $ 500 or even less, most Alibaba suppliers will not accept such an order. Even if you meet a few suppliers willing to work with you, you will not get the price you want.

how to find supplier for your amazon store? 


Amazon’s principle is fundamentally different from the previous three e-Commerce platforms. Amazon is committed to providing users with a good product and customer service experience. So the mantra for success is:

Good product + good marketing strategy = good ranking


So for Amazon sellers, a good product and a stable supply chain are of paramount importance for starting your business. You should be more careful when looking for suppliers.

It should be noted that if you are looking for a supplier on Alibaba, many suppliers will ask you for a high MOQ, up to $ 2,000 at the start. Do not give up, try to communicate with suppliers, there is usually room for maneuver. You can get a lower MOQ, but it will mean the price can be 20% higher. If the supplier is reliable and the quality of subsequent products is also guaranteed, I suggest that you do not worry too much about the starting price. Once the sales volume is stable, you can slowly increase your MOQ to lower your unit cost and increase your profits.

In addition to finding suppliers on Alibaba, you can also attend some exhibitions in China. Visiting China will allow you to communicate directly with suppliers in order to negotiate a better offer. You can also find unique products that are not available on Alibaba.

 Importers specializing in certain products


https://buyfromcharlotte.com/

This section focuses on importers of a particular type of industrial product, such as auto parts. Unlike consumer goods, this category of products requires knowledge of various technical parameters, materials, etc. to assess the quality. In addition, each product has several variations, which makes it even more difficult to verify the product by simply looking at the right supplier

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